Imo-Imo Tart is made and sold by Okashigoten, the company behind the famous beni-imo tart, and it is a popular souvenir.
In 2016, Imo-Imo Tart was launched as a sister product to the beni-imo tart.
It uses two different sweet potatoes, purple and orange, giving it vivid color and a mellow flavor.
It also won a Gold Confectionery Award at the 27th National Confectionery Exposition (Ise Kashi Expo 2017).
Imo-Imo Tart
Open the box and the Imo-Imo Tarts are neatly arranged inside.
Imo-Imo Tart also comes in several pack sizes:
- 6 pieces
- 10 pieces
are the sizes available.
Imo-Imo Tart: our impressions
Imo-Imo Tart is known for the combination of purple and orange sweet potato.
It uses beni-imo from Okinawa Prefecture along with the orange akane-imo, so you can taste two kinds of sweet potato at once.
The flavor is very mellow, and the aroma of sweet potato fills your mouth the moment you bite in.
Cut the Imo-Imo Tart open and it looks like the image above.
It is piled with beni-imo and akane-imo, which makes it look very appetizing.
Imo-Imo Tart: details
| Product type | Western-style confectionery |
| Manufacturer | Okashigoten Co., Ltd. |
| Manufacturer address | 657-1 Uza, Yomitan Village, Okinawa Prefecture |
| Ingredients | Purple sweet potato (from Okinawa Prefecture), sweet potato (from Okinawa Prefecture), sugar, wheat flour, butter, egg, sweetened egg yolk, sweet potato powder, agar, salt |
| Contents | ・6 pieces (842 yen incl. tax) ・10 pieces (1,242 yen incl. tax) |
| Best before | 30 days |
| Storage | Store at room temperature, away from direct sunlight, heat and humidity |
| Price range | Per box: 800 yen-1300 yen (incl. tax) |
About the nutrition facts
Here are the nutrition facts for the Imo-Imo Tart.
If you are watching your calories, take a look before you eat — this is a sweet treat.
| Energy | 110kcal |
| Protein | 0.9g |
| Fat | 4.6g |
| Carbohydrate | 16.4g |
| Salt equivalent | 0.02g |
Summary
Here we covered Okashigoten’s Imo-Imo Tart.
Imo-Imo Tart is one of the more popular Okinawan souvenirs.
When you are in Okinawa, Imo-Imo Tart is sold at Naha Airport and other spots frequented by visitors.
If you have not tried it yet, why not give it a go?
Thank you for reading to the end.
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